Step 1: Re-define your goals and objectives
The first step is to redefine your business goals and objectives because you are extending your business online. Online presence will generate a profitable market because internet is an attractive tool to create a buzz to your offline business.
This Step includes
o Define your goals (Fine Tuning your Goals)
o Study your existing business
o Create your whole new system
Step 2: Analysis and Requirements to your business:
Analysis (investigation) is the core part of any business. Before starting up an internet business one has to analyze business based on existing business operation (Offline).
This step includes
- Choose your business model
- Inventory your product
- Requirement Analysis
- Market Analysis
- Competitive Analysis
- Product Delivery Model
Step 3: Website Designing and Development
To make your presence online it is very imperative to have your own website. This process is very critical and care should be taken to design and develop a highly usable website that suits for your industry.
This Step includes…
- Set your website goals and objectives
- Content and site Structuring
- Website Conceptualizing and Prototyping
- Website Designing
- HTML and SEO (On Page Optimization)
- Website Development (Web Application Development)
- E commerce transaction (Online Payment Gateway) – (Payment Structure)
- Website domain and hosting - Affiliate
- Trust Factor – The Important Issue
Marketing website is the most critical yet interesting Step that can facilitate companies to grow in the online market space. Marketing your website is not a one time process; it requires time, effort and money. The following are the steps to be followed…
This Step includes
- Marketing Re-Mix
- Internet and Marketing
- Website Promotion – Growing Inbound Links - Affiliate
- Search Engine Introduction
- Marketing through Search Engine
- Marketing through Directories
- Marketing through Email - Affiliate
- Marketing through Affiliate program (Hiring Affiliates) - Affiliate
- Online Branding and advertising - Affiliate
- Online Advertising Models
- Blogging for Business
- Offline Marketing to drive traffic online
- Measuring Success
Step 5: Legal issues
There are some of legal issues prevailing over the internet. Since there takes lots of scams and spasm you have to very careful. Some the legal issue which can put in trouble.
This Step includes
- Content theft
- Online payment theft
- PPC fraudulent
- Pornography Stuffs
- Search engine penalizing
Step 6: Customer Service
- Happy your customers
- Customer service
- Automate your customer service
- Handling Unhappy Customers
- Create Your Customer Service Policy
In addition to your post I would like to share a successful Internet Marketing resource I that will help internet business get traffic using Website Directory Submission
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